Custom
Typeface

We partnered with DBLG to give the Outernet, a new live music and shopping venue in the heart of London, a distinctive typographic voice.

With its unique 200-metre screen façade, the Outernet needed a strong type presence to connect a palette of diverse visual materials.

Aiming for a digital-first application, we took advantage of variable font technology to create a display monospace family, allowing animation in weight while keeping the same width. This titling family inherits practical and aesthetic features from coding font vernacular, doubling down on the tech-oriented physical internet identity of the venue. A second calmer proportional sub-family was created to set longer form copy, championing the typographic tone of the brand on pragmatic and playful applications.

Custom Typeface
Year: 2021
Client: The Outernet

Agency: DBLG
Team: NaN (Florian Runge, Luke Prowse)